Partner Research and Reports

General Reports

• eNon-Profits Benchmarks Study
• Convio 2009 Benchmarks Study
• Pew Research Center: Generations Online in 2009
• Pew Internet: The Internet's Role in the 2008 Campaign
  
• (VIDEO) Pew: Nine Tribes of the Internet
• Nielson Company: Report on Home Internet Access in the US, 2008
• Wellstone Action: Developing New Media Strategy
• EchoDitto: Promoting Your Online Campaign
• BeaconFire: Multivariate Testing White Paper
• Free Press: Changing Media Discussion Guide
• epolitics: A Sample Online Outreach Plan
• Michael Organ: The Internet Advocacy Book

Fundraising

• M & R Report: Use of Premiums with Fundraising
• M & R Report: Online Giving in a Bad Economy
• M & R Report: Online Fundraising
• Donor Digital: Perfecting Your Page - Can your donation page optimization boost online giving?
  
• EchoDitto: Best Practices for Online Fundraising
• Convio: Online Marketing
• Convio: Online Fundraising

Email and Blogging

• Convio: Email Marketing
• EchoDitto: Best Practices and Tips for Sending Emails
• EchoDitto: Blogging Best Practices
• M+R: How Cross Promotions Can Help Your Organization

Online Advertising

• EchoDitto: Online Advertising and Paid Promotion
• Smashing Magazine: A Guide to Google Analytics

Social Networking

• Rad Campaign: Nuts and Bolts of Online Social Networking 
• DigiActive: Guide to Twitter for Activism
• Mashable: Social Media for Social Causes Case Study
• Pew Research Center: Social Networks Grow - Friending Mom and Dad
• Pew Research Center: Twitterpated - Mobile Americans Increasingly Take to Tweeting
• Twitter: Twitter 101 for Business- A Special Guide

Youth Vote

• Rock The Vote: How to Mobilize Young Voters
• Student PIRG: Activists' Toolkit