Online Organizing Curriculum
Overview
Why Use New Media for Organizing?(.ppt)
Online Organizing Overview (.ppt)
Online Organizing Worksheet (.doc)
Online Organizing 101 (.doc)
8 Tips for Successful Online Organizing (.doc)
Strategy & Theory of Change
Online Theory of Change (.ppx)
Online Strategy (.pdf)
Online Timeline & Tactics (.pptx)
How to Ride the Wave (.ppt)
How to Write an Email (.pptx)
Anatomy of an Email (.pdf)
How to Write an Email Worksheet (.doc)
Email Editing Checklist (.pdf)
Email Proofreader's Cheklist (.xls)
Advertising
Online Advertising (.ppt)
Online Advertising 101 (.doc)
Online Advertising (Google & Facebook) (.ppt)
Online Advertising Worksheet (.doc)
Analytics and Testing
Culture of Testing (.ppt)
Metrics and Testing (.ppt)
Blogs and Blogging
Blogs and Blogging 101 (.doc)
Blogs and Blogging Worksheet (.doc)
Blogger Outreach (.ppt)
Working with Blogs and Bloggers (.ppt)
Field Integration
Online to Offline Engagement (.doc)
Online to Offline Engagement Worksheet (.doc)
Online to Offline Engagement (.ppt)
Online Fundraising
Online Fundraising 101(.doc)
Online Fundraising Worksheet (.doc)
Online Fundraising (.ppt)
Case Studies
Public Option Case Study (.ppt)
Mobile
What about that Mobile Stuff (.ppt)
So..You wanna go Mobile? (.ppt)
Social Media
Social Media 101 (.ppt)
Social Networking 101 (.ppt)
Social Networking Worksheet (.doc
Story and Message
Crafting an Aspirational Message (.pptx)
Framing the Narrative (.pdf)
Message & Communication (.pptx)
Video
Using Video (.ppt)
Using Video 101 (.doc)
Using Video Worksheet (.doc)
Using Video Storyboard Worksheet (.doc)
Websites
Building Websites (.ppt)
Building Websites 101 (.doc)
Building Websites Worksheet (.doc)
Branding & Design (.ppts)
Web Design Principles (.pdf)
CRM & CMS (.ppt)
New Media Resources
Technology and Tools
Coming Soon!